April 15, 2026

Snap is slashing about 10% of its workforce and closing more than 300 open roles as pressure from activist investor Irenic Capital and the harsh realities of the market collide, even as the company says AI is helping it run leaner and generate more than 65% of new code. The Snapchat parent, which had about 5,261 full-time employees as of December, saw its shares jump about 9% in premarket trading after the announcement, though the stock is still down roughly 31% this year. Irenic, with an economic stake of about 2.5%, has been pushing Snap to sharpen performance, cut deeper, and either spin off or shut down its cash-burning Specs augmented reality glasses business, which has swallowed more than $3.5 billion and loses around $500 million a year. Snap says it plans to launch the product this year, but the message from Wall Street is loud and clear: trim the fat, or pay the price.

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